You might not realise this, but the interaction rate on various social networking sites increases on Thursdays and Fridays. A recent report by Buddy Media analysing 200 Facebook pages over a 14 day period, it was discovered that the engagement rate is 18% higher during the last two days of the work week. Additional research [...]
Continue reading...Wednesday, October 27, 2010
Twittering is very addictive and it’s no wonder why millions of people send out tweets all day long. Join millions of business owners are now capitalizing on Twitter’s popularity to market their products and services. The tweets are merely 140 characters and it is also called micro-blogging. With only a few characters, you will need to answer [...]
Continue reading...Friday, August 27, 2010
Techniques to make your twitter messages (tweets) more punchy, credible and viral. Some initial findings have been produced by Jakob Nielsen who ran a simple test to investigate ways to increase the effectiveness of a tweet. Based on testing clickthrough rates, tweets have a very short lifespan. Visitors only follow the click for a short period of time, compared with [...]
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