Colette Mason Personal Branding Trainer

Posts Tagged with "Digital Products"

How Good is Your Product Launch Process

Thursday, September 22, 2011


When it comes to creating your own products/services and then launching them, it feels like your to-do list is a mile long. Maybe longer To help you ensure you’re not missing out something important, I’ve put together a quick checklist you can use to keep your product launch on track. The product Create a meaningful […]

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20 Information Product Creation Ideas

Thursday, August 4, 2011

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Have you ever stopped to wonder how many different types of information product you can create? In my last blog post, I covered 19 different physical and digital information product formats. In this post I am going to cover a number of ways you can look at how you can gather and organise information and […]

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Lesson 6: Setting Up Your Sales Process

Sunday, June 19, 2011


In my final lesson of my product creation course, I am going to cover another big technical stumbling block that people face – how to sell your information products online. One reason for that is because few people have ever set up an online payment system in their lives. Another reason is that there are lots […]

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Lesson 5: Gathering the Detailed Information

Saturday, June 18, 2011

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In lesson 5 of my free product creation course, we are going to jump right in to the steps you need to take to create the detailed content for your new ebook. A lot of people find this very daunting but it doesn’t have to be. I’m going to share two straight-forward ways to creating your […]

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Lesson 4: What to Put In Your Information Product

Friday, June 17, 2011

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Lesson 4 is all about how to how to structure your information product in a way that customers will love – with the least amount of hassle possible! If you’ve followed all the steps in the previous lessons, you should have a market that has profit potential and it’s now time to start thinking about the right […]

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Lesson 3: Is There Money in Your Idea?

Thursday, June 16, 2011

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In this third lesson I’m going to explain how you can do your due diligence and check that your product stands a good chance of making you money! Or not! Let’s be clear here. You can never be 100% sure your product will definitely make money straight out of the gate, but you can be […]

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Lesson 2: What Can You Create?

Wednesday, June 15, 2011


It’s time for your second lesson. I hope you found lesson one informative and that you are ready to get started researching topics for your new information product. Picking a theme for your information product is one of the most talked about subjects when it comes to marketing your products online and can be like the […]

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